Attention is the new oil – how do you get and keep as much of it as you can?
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Timeline tumbleweed
It was my birthday yesterday. We had a fabulous family day out, taking in the Tate Modern, gallivanting around Greenwich and eating implausibly large ice creams. But over on Facebook, it was a much more sombre affair. Just a few short years ago, if you wanted an excessive number of best birthday wishes, a veritable […]
2D vs 3D
I nearly ran over a bottle of whisky the other day. It was a good one too – my all-time favourite, Talisker 10. Thankfully I’d been pre-warned of its existence, placed by the delivery driver just in front of my rear wheel on our drive, so I avoided the sound of splintering glass, and the […]
Millau Musings – get the first bridge built
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Visit the pub and DOUBLE your customer spend
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Pricing with King Charles III
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Marketing masterclass from the masters of the backhand
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Smart marketing from Hotel Chocolat…
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The £1 billion company no one loves
I’ve got absolutely nothing against OneStop, but everything else being equal, I’ll probably go elsewhere for my lunch, thank you very much. I’m sure I’m not alone – I doubt there are too many OneStop brand advocates out there (although Thom Smith is rather partial to their Chicken Caesar wraps). After all, they offer a narrower range than […]
So many business owners are scared of doing THIS.
Here’s the Successful Advertising link – https://ia801905.us.archive.org/27/items/successfuladvert00smit/successfuladvert00smit.pdf And here’s an explanation of the principle – https://en.wikipedia.org/wiki/Effective_frequency Get help to grow your business, for FREE Book a free 3XM Business Growth Call, and spend 30 minutes with a member of the 3XM team, where we’ll help you outline some straightforward actionable things you can do to […]
Taylor Swift, touchdowns, and the world’s most watched adverts…
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Are you self-limiting the number of leads you get?
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Brand marketing or direct response?
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Happy new…beer? (why people actually buy)
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Frustrated your marketing isn’t getting quick results?
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